Cloud computing at the core of the digital transformation

Cloud & digital transformation

Cloud computing adoption is an essential step in digital transformation processes, as it enables the modernization of IT infrastructures to leverage further agility, scalability and productivity, among other advantages.

The growth potential of the digital economy encourages more and more businesses to shift to new, disruptive technologies and methodologies, and the Cloud is always at the core. It not only makes it easier for organizations to adopt an omni-channel strategy, but also to leverage the benefits of automation, innovate more easily and improve their time to market.

Cloud and digital transformation

First of all, it is necessary to highlight that cloud adoption and digital transformation processes must not be mixed up.

Cloud adoption or cloud migration is a part of the digital transformation process. It focuses on the modernization of the IT infrastructure, as one of the first steps towards digitalization. There are different approaches and strategies to migrate to the Cloud, as well as diverse challenges companies might have to face to guarantee a successful migration.

On the contrary, digital transformation refers to the process of adopting computer-based technologies for optimizing analog or outdated business processes. Of course, it is not only about digitizing services and processes, but also about making them better during the transformation.

Throughout the digital transformation process, cloud services are an important foundation for improving decentralization, flexibility to grow and data-driven decision making, among many other aspects.


The outsourcing and decentralization of IT resources improves agility and productivity, allowing companies to focus on their core business. Cloud services make communication and collaboration easier among teams, increase flexibility to work anywhere and improve availability and business continuity. Besides, decentralization also avoids the creation of silos, facilitating the efficient connection of IT applications.

Flexibility to grow

Cloud services also provide vertical and horizontal scalability to scale programs without affecting either speed or quality. On the one hand, it offers vertical scalability to increase and decrease storage and processing capacity and costs whenever necessary. On the other hand, it offers horizontal scalability to achieve higher uptime and High-Availability.

Data-driven decision making

Together with the necessary tools and strategy adapted to the specifications of each project, the Cloud provides the ideal platform to make the most of the huge amounts of data businesses generate and gather daily; enabling data-driven decisions. Effectively processing, storing and managing data is an asset in itself, and cloud services provide the necessary efficiency, security and elasticity to do it competitively.

Moreover, leveraging data analytics and real-time monitoring is key for boosting customer experience (CX). As businesses can use data to adapt their processes, products and services in real time.

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